Why You Heard Crickets When You Tweeted at 3:30 on a Friday
As a member of the B2B appointment setting community, we have a very active Twitter following (12,000 followers as of this post). For our social media efforts, we’ve used bitly at varying times as a quick URL shortener – mainly because they do a great job at tracking click-through rates. They released a report last month revealing when the best times are to post content if you want to get clicks.
The findings of bitly’s data are that:
- The best times to tweet are 1-3PM Monday-Thursday
- The best time to post on your company’s Facebook is Wednesday at 3PM
- You should lay off posting on Twitter after 8PM any day and certainly after 3PM on a Friday
A digital agency called Raka drummed all of the data from that report into an awesome infographic. Enjoy!